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Asaad Mirza
October 9, 2018
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Reputation Management

(Excerpts from Wikipedia, https://en.wikipedia.org/wiki/Reputation_management) Reputation management (sometimes referred to as rep management or ORM) is the practice of attempting to shape public perception of a person or organization by influencing information about that entity, primarily online. What necessitates this shaping of perceptions being the role of consumers in any organization and the cognizance of how […]
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Asaad Mirza
October 9, 2018
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Search Engine Optimization & Search Engine Marketing

(Excerpts from Wikipedia, https://en.wikipedia.org/wiki/Search_engine_optimization &  https://en.wikipedia.org/wiki/Search_engine_marketing) Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently […]
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Asaad Mirza
October 3, 2018
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SIMPLE SECURITY

Security is an essential element of your website, but it does not have to be a daunting task. Occasionally the best way to address a challenge is to keep things simple. Here are some basics of safeguarding your website. KEEP SOFTWARE CURRENT It is important to keep your software current, including any platforms or scripts […]
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Asaad Mirza
October 3, 2018
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Content Creation

Excerpts from Wikipedia (https://en.wikipedia.org/wiki/Content_creation) Content creation is the contribution of information to any media and most especially to digital media for an end-user/audience in specific contexts. Content is “something that is to be expressed through some medium, as speech, writing or any of various arts” for self-expression, distribution, marketing and/or publication. Typical forms of content […]
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